Some models will exhibited at the China Cameroon Auto Show from the 20-26 April 2017, at the Multipurpose Sports Complex (MSC) of Yaounde, as a prelude to the launch of the assembly plant of Heavy and light vehicles at the Kribi industrial port complex.
The models of the vehicles to be assembled in Cameroon will be exhibited at the MSC of Yaoundé from 20th to 26th April 2017 at the China Auto Show. According to Le Quotidien de l’Économie on 20 April, it is a follow-up to the signing on 15 February 2016 of the Accreditation Agreement between the Republic of Cameroon, through the Investment Promotion Agency (API), and the company Cameroon Automotive Holding Company SA (CAHC), for the installation of a unit of assembly of heavy and light vehicles.
The theme of the show is “Cameroon Auto, Star of Africa“, and according to organizers, it will be a question of: “making known the service offer of Cameroon Automotive Holding in Cameroon and in the CEMAC zone; Make Cameroon Automotive Holding vehicles love and reassure potential customers of the quality of the offer. But also, have these vehicles tested and register the first orders with potential customers, “.
The Cameroon Automotive targets mainly “senior civil servants, business leaders, and African diplomats residing in Cameroon. But also the major bodies of the State for the security and defense of Cameroon, students, members of socio-professional organizations, national and international media, members and staff of Parliament.
This exhibition will help to assess the quality and robustness of the heavy and light vehicle models that the Kribi assembly plant will produce for the Cameroonian people and those of the Central Africa subregion. As for the quality of these vehicles, the promoters specify that they are high performance vehicles, but will be marketed at very competitive prices, adapted to the purchasing power of the average Cameroonian.
In the long term, it will be a matter of producing and marketing national brand vehicles that compete with certain international brands, including Toyota, Mitsubishi, Kia, Suzuki and other European brands, on the continental level. This, it is said, would be a step towards the eradication of the massive importation of used vehicles on the African continent.